PUBLIC AND MEDIA RELATION

The press office is one of the most important communication outlets in terms of visibility, cost-benefit ratio, and return on investment (ROI).

Media relations are invaluable to creating and maintaining a strong reputation in the press and to establishing notoriety with an organization’s target market.

• Brand identity
• Brand awareness
• Press-office management
• Press conferences
• Interviews with generalist and industry press
• Press briefings
• Mass-media relations (traditional press; online, TV, and radio media)
• Press releases
• Crisis management
• Monitoring media presence
• Press reviews
• Reporting