Digital PR takes advantage of the web and the various social channels to convey an organization’s message effectively to key influencers and, through them, to the broader online community. Social-media influencers have a following of individuals who share their interests and preferences, so they are like spokespeople for their specific industries.
We maintain relations with the leading blogs in industries such as fashion, beauty, technology, food, pets, travel, parenting, lifestyle, and human resources.
• Identification of the bloggers and online influencers for a given industry
• Creation and maintenance of customized blogs
• Creation and management of online ad campaigns, contests, and other events
• Influencer relationship management
• Project curation